If you’re like most roofing contractors, you started your business to build something bigger than yourself. But somewhere along the way, you got stuck doing everything from running roof sales to managing crews.
In this value packed interview, RoofCoach founder Aaron Santas breaks down exactly how he built and scaled a roofing business that didn’t depend on him for daily operations. No theory – just battle-tested roofing business tips that actually work.
The Truth About Roofing Sales and Marketing
“Here’s the reality,” Aaron explains. “Most roofing companies try to compete on price while throwing money at marketing. That’s a death trap.”
Instead, he reveals:
- How to get roofing leads without door knocking
- A proven roofing sales process anyone can follow
- Why your sales training might be killing your profits
- Real strategies for closing roofing deals at premium prices
Every contractor knows the panic of slow seasons. But instead of just surviving, Aaron shares his proven system for:
- Creating reliable cash flow even in winter months
- Implementing roofing project management that works
- Developing roofing sales strategies that keep work flowing
From Roofing Company Owner to CEO
Want to stop being the “chief everything officer”? The interview covers:
- Essential roofing business management skills
- Systems for scaling your roofing operations
- Practical tips for retail roofing growth
Real Talk About Growing Your Roofing Company
No fluff here. Aaron dives into:
- Calculating true roofing profits (not just revenue)
- Building customer trust without cutting prices
- Creating repeatable roofing sales techniques
- Proven systems for expanding roofing services
[Watch the full interview here]
Ready to transform your roofing business into a profit machine that doesn’t depend on you? Download our free Roofing KPI Implementation Kit to start taking control of your numbers and your future.
Looking to really accelerate your roofing business growth? Book a strategy session with our team to map out your path to freedom and profitability.
